in partnership with The San Diego Central Library
Wednesday, December 9, 2015
5:30-7:30 pm (Doors open at 5:00 pm)
The San Diego Central Library
330 Park Blvd. San Diego, CA 92101
Cost: Free (Space is Limited, please see RSVP information below)
About the Event
About the SpeakersSusan McBeth is the founder of Adventures by the Book™ and AuthorPreneurs™. She has specialized in event management for over twenty years. Before launching Adventures by the Book, she was the Director of Marketing and Events for one of the oldest independent bookstores in the United States. Through her career, Susan has had extensive experience working alongside publishers, publicists, agents, authors, and readers. Her experience and creativity led her to develop Adventures by the Book™’s dynamic brand of literary events designed to meet and exceed the expectations of all of the above. Susan will be speaking on Strategic Planning for Book Signing Events and Readings: Learn what you should be doing now, now matter where you are in the writing or publishing process. Kathi Diamant, formerly a TV broadcaster, is now an award-winning author and adjunct professor at San Diego State University, where she teaches writing and critique. Since 1998, Kathi has led the SDSU Kafka Project, the official international search to recover the missing writings of literary giant Franz Kafka. Kathi’s literary detective work resulted in Kafka’s Last Love: The Mystery of Dora Diamant, which won the San Diego Book Awards’ “Best Biography” and “Best of the Best” in 2004. Kathi will be speaking on how to Prepare for Interviews, Readings, and Presentations: Learn how and where to present your book, so people will buy it.
Fauzia Burke is the President of FSB Associates, and has worked in book marketing and publicity for all of my professional life. She started in the marketing departments of John Wiley & Sons and Henry Holt. In 1995, she founded FSB Associates, one of the first firms to specialize in Internet publicity and marketing for publishers and authors. Since its inception, FSB Associates has executed more than two thousand successful book publicity campaigns. For the past four years, Fauzia has been blogging at Huffington Post which led to consulting and speaking.
Fauzia will be speaking on Marketing for Busy Authors: Learn how you can raise awareness for your books and use online marketing, social media and your website to effectively promote your book.